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Journal of Brand Management / Palgrave Macmillan

Citation Profile [Updated: 2025-02-04 18:53:44]
5 Years H Index
17
Impact Factor (IF)
0.53
5 Years IF
0.63
Data available in this report

[Raw data] [50 most cited papers] [50 most relevant papers] [cites used to compute IF] [Recent citations ][Frequent citing series ] [more data in EconPapers] [trace new citations] [Missing citations? Add them now] [Incorrect content? Let us know]

Main indicators
Raw Data

 

IF AIF CIF IF5 DOC CDO CIT NCI CCU D2Y C2Y D5Y C5Y SC %SC CiY II AII
2016 0 0.52 0.93 0 43 43 279 40 40 0 0 40 100 40 0.93 0.21
2017 0.28 0.54 0.65 0.28 41 84 232 55 95 43 12 43 12 48 87.3 41 1 0.22
2018 0.54 0.55 0.93 0.54 47 131 246 122 217 84 45 84 45 81 66.4 52 1.11 0.23
2019 0.4 0.56 0.74 0.46 52 183 232 135 352 88 35 131 60 84 62.2 54 1.04 0.23
2020 0.69 0.67 1.06 0.75 45 228 187 241 593 99 68 183 137 111 46.1 48 1.07 0.32
2021 0.7 0.79 1 0.73 42 270 145 269 862 97 68 228 167 78 29 16 0.38 0.29
2022 0.92 0.83 1.02 0.82 31 301 47 306 1168 87 80 227 187 55 18 4 0.13 0.25
2023 0.81 0.82 1 0.82 37 338 19 337 1505 73 59 217 178 80 23.7 2 0.05 0.23
2024 0.53 1.05 0.85 0.63 36 374 3 318 1823 68 36 207 131 108 34 12 0.33 0.27
IF: Two years Impact Factor: C2Y / D2Y
AIF: Average Impact Factor for all series in RePEc in year y
CIF: Cumulative impact factor
IF5: Five years Impact Factor: C5Y / D5Y
DOC: Number of documents published in year y
CDO: Cumulative number of documents published until year y
CIT: Number of citations to papers published in year y
NCI: Number of citations in year y
CCU: Cumulative number of citations to papers published until year y
D2Y: Number of articles published in y-1 plus y-2
C2Y: Cites in y to articles published in y-1 plus y-2
D5Y: Number of articles published in y-1 until y-5
C5Y: Cites in y to articles published in y-1 until y-5
SC: selft citations in y to articles published in y-1 plus y-2
%SC: Percentage of selft citations in y to articles published in y-1 plus y-2
CiY: Cites in year y to documents published in year y
II: Immediacy Index: CiY / Documents.
AII: Average Immediacy Index for series in RePEc in year y
50 most cited documents in this series
#YearTitleCited
12016A consumer-perceived consumer-based brand equity scale. (2016). Guzman, Francisco ; Baalbaki, Sally. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.11.

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41
22016An integrated model of customer-brand engagement: Drivers and consequences. (2016). Miller, Dale ; Merrilees, Bill ; France, Cassandra. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:2:d:10.1057_bm.2016.4.

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40
32017Consumer–brand identification revisited: An integrative framework of brand identification, customer satisfaction, and price image and their role for brand loyalty and word of mouth. (2017). Woratschek, Herbert ; Popp, Bastian. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:3:d:10.1057_s41262-017-0033-9.

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33
42017The co-creation continuum: from tactical market research tool to strategic collaborative innovation method. (2017). Markovic, Stefan ; Iglesias, Oriol ; Ind, Nicholas. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0051-7.

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31
52018Trajectories of brand hate. (2018). Fetscherin, Marc ; Grappi, Silvia ; Romani, Simona ; Zarantonello, Lia. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:6:d:10.1057_s41262-018-0105-5.

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29
62016City branding research and practice: An integrative review. (2016). Perkins, Helen ; Grace, Debra ; Green, Amelia. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.8.

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23
72016Heritage branding orientation: The case of Ach. Brito and the dynamics between corporate and product heritage brands. (2016). , John ; John , ; Burghausen, Mario ; Santos, Fernando Pinto. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:1:d:10.1057_bm.2015.48.

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22
82017Antecedents and outcomes of brand experience: an empirical study. (2017). Fatma, Mobin ; Khan, Imran. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:5:d:10.1057_s41262-017-0040-x.

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22
92018The power of experiential marketing: exploring the causal relationships among multisensory marketing, brand experience, customer perceived value and brand strength. (2018). Wiedmann, Klaus-Peter ; Hennigs, Nadine ; Haase, Janina ; Labenz, Franziska. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:2:d:10.1057_s41262-017-0061-5.

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21
102016The progression of brand orientation literature in twenty years: A systematic literature review. (2016). Hossain, Mokter ; Wong, Ho Yin ; Anees-Ur, Muhammad. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:6:d:10.1057_s41262-016-0008-2.

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20
112020Are millennials really more sensitive to sustainable luxury? A cross-generational international comparison of sustainability consciousness when buying luxury. (2020). Michaut-Denizeau, Anne ; Kapferer, Jean-Noel. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:1:d:10.1057_s41262-019-00165-7.

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20
122019Influence of environmental practices on brand equity, satisfaction and word of mouth. (2019). Ruiz, Maria Eugenia ; Eri, Maja ; Gil-Saura, Irene ; Moise, Mihaela Simona. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00160-y.

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20
132020When does customer CSR perception lead to customer extra-role behaviors? The roles of customer spirituality and emotional brand attachment. (2020). Kim, Hanna ; Moon, Tae-Won ; Hur, Won-Moo. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:4:d:10.1057_s41262-020-00190-x.

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19
14201820 Years of brand personality: a bibliometric review and research agenda. (2018). Radler, Viktoria Maria. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0083-z.

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18
152016Motivations to interact with brands on Facebook – Towards a typology of consumer–brand interactions. (2016). Mendes, Ana ; Vacas-De, Leonor ; Machado, Joana Cesar ; Azar, Salim L. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:2:d:10.1057_bm.2016.3.

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17
162017Gamification as a platform for brand co-creation experiences. (2017). Ferreira, Andre ; Nobre, Helena. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0055-3.

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17
172019Brand equity and firm performance: the complementary role of corporate social responsibility. (2019). Lambkin, Mary ; Rodriguez-Serrano, Angeles M ; Rahman, Mahabubur. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00155-9.

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17
182017Refining the conceptualization of Brand Authenticity. (2017). Wymer, Walter ; Akbar, Mohammad Muzahid . In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:1:d:10.1057_s41262-016-0023-3.

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17
192019Contextualising social capital in online brand communities. (2019). Ryan, Maria M ; Lambert, Claire ; Ogilvie, Madeleine ; Meek, Stephanie. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-00145-3.

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16
202020Brands as activists: The Oatly case. (2020). Koch, Christian H. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:5:d:10.1057_s41262-020-00199-2.

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16
212020The impact of relational drivers on customer brand engagement and brand outcomes. (2020). Nyadzayo, Munyaradzi W ; Johnson, Lester W ; Leckie, Civilai. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:5:d:10.1057_s41262-020-00198-3.

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16
222019The implications of digital marketing on WeChat for luxury fashion brands in China. (2019). Gadzinski, Gregory ; Perry, Patsy ; Liu, Sindy . In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-0140-2.

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15
232016The influence of user participation in social media-based brand communities on brand loyalty: age and gender as moderators. (2016). Rahman, Zillur ; Kamboj, Shampy. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:6:d:10.1057_s41262-016-0002-8.

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15
242018Determinants of brand performance: the role of internal branding. (2018). Paswan, Audhesh ; Davari, Arezoo ; Iyer, Pramod. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0097-1.

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15
252021The impact of value perceptions on purchase intention of sustainable luxury brands in China and the UK. (2021). Kendall, Wesley ; Adegbite, Emmanuel ; Thirumaran, K ; Wong, Caroline ; Lu, Qinye ; Wang, Pengji. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:3:d:10.1057_s41262-020-00228-0.

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15
262019A cultural approach to brand equity: the role of brand mianzi and brand popularity in China. (2019). Chatzopoulou, Elena ; Dantone, Simona ; Lin, Zhi Bin ; Filieri, Raffaele. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-0137-x.

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14
272018The brand experience extended model: a meta-analysis. (2018). Pinto, Diego Costa ; Sampaio, Claudio Hoffmann ; Ladeira, Wagner Junior ; Santini, Fernando Oliveira. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:6:d:10.1057_s41262-018-0104-6.

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13
282018Does brand authenticity alleviate the effect of brand scandals?. (2018). Grohmann, Bianca ; Guevremont, Amelie. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0084-y.

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13
292019Comparing the relative importance of sustainability as a consumer purchase criterion of food and clothing in the retail sector. (2019). Abratt, Russell ; Bick, Geoff ; Nilssen, Ragna. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:1:d:10.1057_s41262-018-0113-5.

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13
302016The impact of age on consumer attachment to celebrities and endorsed brand attachment. (2016). Kulczynski, Alicia ; Baxter, Stacey M ; Ilicic, Jasmina. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.5.

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13
312016Brand prominence in luxury consumption: Will emotional value adjudicate our longing for status?. (2016). Teah, Min ; Phau, Ian ; Butcher, Luke. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:6:d:10.1057_s41262-016-0010-8.

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12
322019Researching CSR and brands in the here and now: an integrative perspective. (2019). Podnar, Klement ; Golob, Ura . In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:1:d:10.1057_s41262-018-0112-6.

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12
332020Trending topics plus future challenges and opportunities in brand management. (2020). Powell, Shaun M ; Kernstock, Joachim ; Golob, Ura. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:2:d:10.1057_s41262-019-00184-4.

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12
342019How service quality affects university brand performance, university brand image and behavioural intention: the mediating effects of satisfaction and trust and moderating roles of gender and study mod. (2019). Wong, Ho Yin ; Sultan, Parves . In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:3:d:10.1057_s41262-018-0131-3.

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12
352016Establishing measures and drivers of consumer brand engagement behaviours. (2016). Weerawardena, Jay ; Johnson, Lester ; Wilkie, Dean ; Dwivedi, Abhishek. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:5:d:10.1057_s41262-016-0001-9.

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12
362019Conceptualising luxury brand attachment: scale development and validation. (2019). Lwin, Michael ; Phau, Ian ; Shimul, Anwar Sadat. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00158-6.

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11
372020Sustainability countenance in brand equity: a critical review and future research directions. (2020). di Maria, Eleonora ; Ishaq, Muhammad Ishtiaq. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:1:d:10.1057_s41262-019-00167-5.

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11
382018Explaining brand switching behavior using pull–push–mooring theory and the theory of reasoned action. (2018). Ghasrodashti, Elahe Kordi. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0080-2.

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11
392017The roles of identity and brand equity in organic consumption behavior: Private label brands versus national brands. (2017). Bartels, Jos ; Reinders, Machiel J. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:1:d:10.1057_s41262-016-0019-z.

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11
402019Consumers’ responses to negative publicity: the influence of culture on information search and negative word-of-mouth. (2019). Lee, Julie Anne ; Liu, Fang ; Yu, Mingzhou. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:2:d:10.1057_s41262-018-0123-3.

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11
412018Brands that do good: insight into social brand equity. (2018). Abratt, Russell ; Naidoo, Claire. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:1:d:10.1057_s41262-017-0072-2.

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11
422020Bygone days and memories: the effects of nostalgic ads on consumer brand resurrection movements. (2020). Gilal, Rukhsana Gul ; Zhang, Jing. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:2:d:10.1057_s41262-019-00170-w.

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11
432018Visual communication of luxury fashion brands on social media: effects of visual complexity and brand familiarity. (2018). Watkins, Brandi ; Hur, Songyee ; Lee, Jung Eun. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:5:d:10.1057_s41262-018-0092-6.

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11
442018Strengthening internal brand equity with brand ambassador programs: development and testing of a success factor model. (2018). Baumgarth, Carsten ; Schmidt, Holger J. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0101-9.

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11
452018Internal brand management: introduction to the special issue and directions for future research. (2018). Burmann, Christoph ; Grace, Debra ; Piehler, Rico. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0096-2.

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11
462018Brand signalling: An antecedent of employee brand understanding. (2018). Beatson, Amanda T ; Lings, Ian ; Johnston, Kim A ; Karanges, Emma. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0100-x.

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11
472021The effect of a green brand story on perceived brand authenticity and brand trust: the role of narrative rhetoric. (2021). Guo, Rui ; Huang, Chaohua. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:1:d:10.1057_s41262-020-00213-7.

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11
482017Fit for life: A content analysis of fitness tracker brands use of Facebook in social media marketing. (2017). Yagnik, Arpan ; Pinto, Mary Beth . In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:1:d:10.1057_s41262-016-0014-4.

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11
492016The role of place branding and image in the development of sectoral clusters: The case of Dubai. (2016). Parahoo, Sanjai K ; Nguyen, Bang ; Dinnie, Keith ; Foroudi, Pantea ; Hafeez, Khalid. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:4:d:10.1057_bm.2016.18.

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10
502020The gift of co-creation: what motivates customers to participate. (2020). Lerman, Katrina ; Coates, Nick ; Ind, Nicholas. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:2:d:10.1057_s41262-019-00173-7.

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10
50 most relevant documents in this series (papers most cited in the last two years)
#YearTitleCited
12016An integrated model of customer-brand engagement: Drivers and consequences. (2016). Miller, Dale ; Merrilees, Bill ; France, Cassandra. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:2:d:10.1057_bm.2016.4.

Full description at Econpapers || Download paper

16
22018Trajectories of brand hate. (2018). Fetscherin, Marc ; Grappi, Silvia ; Romani, Simona ; Zarantonello, Lia. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:6:d:10.1057_s41262-018-0105-5.

Full description at Econpapers || Download paper

13
32017Consumer–brand identification revisited: An integrative framework of brand identification, customer satisfaction, and price image and their role for brand loyalty and word of mouth. (2017). Woratschek, Herbert ; Popp, Bastian. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:3:d:10.1057_s41262-017-0033-9.

Full description at Econpapers || Download paper

11
42020The impact of relational drivers on customer brand engagement and brand outcomes. (2020). Nyadzayo, Munyaradzi W ; Johnson, Lester W ; Leckie, Civilai. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:5:d:10.1057_s41262-020-00198-3.

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10
52020Brands as activists: The Oatly case. (2020). Koch, Christian H. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:5:d:10.1057_s41262-020-00199-2.

Full description at Econpapers || Download paper

10
62016A consumer-perceived consumer-based brand equity scale. (2016). Guzman, Francisco ; Baalbaki, Sally. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.11.

Full description at Econpapers || Download paper

10
72019Influence of environmental practices on brand equity, satisfaction and word of mouth. (2019). Ruiz, Maria Eugenia ; Eri, Maja ; Gil-Saura, Irene ; Moise, Mihaela Simona. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00160-y.

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9
82020When does customer CSR perception lead to customer extra-role behaviors? The roles of customer spirituality and emotional brand attachment. (2020). Kim, Hanna ; Moon, Tae-Won ; Hur, Won-Moo. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:4:d:10.1057_s41262-020-00190-x.

Full description at Econpapers || Download paper

9
92020Are millennials really more sensitive to sustainable luxury? A cross-generational international comparison of sustainability consciousness when buying luxury. (2020). Michaut-Denizeau, Anne ; Kapferer, Jean-Noel. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:1:d:10.1057_s41262-019-00165-7.

Full description at Econpapers || Download paper

9
102016Heritage branding orientation: The case of Ach. Brito and the dynamics between corporate and product heritage brands. (2016). , John ; John , ; Burghausen, Mario ; Santos, Fernando Pinto. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:1:d:10.1057_bm.2015.48.

Full description at Econpapers || Download paper

8
112021The impact of value perceptions on purchase intention of sustainable luxury brands in China and the UK. (2021). Kendall, Wesley ; Adegbite, Emmanuel ; Thirumaran, K ; Wong, Caroline ; Lu, Qinye ; Wang, Pengji. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:3:d:10.1057_s41262-020-00228-0.

Full description at Econpapers || Download paper

8
122020Trending topics plus future challenges and opportunities in brand management. (2020). Powell, Shaun M ; Kernstock, Joachim ; Golob, Ura. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:2:d:10.1057_s41262-019-00184-4.

Full description at Econpapers || Download paper

8
132019Brand equity and firm performance: the complementary role of corporate social responsibility. (2019). Lambkin, Mary ; Rodriguez-Serrano, Angeles M ; Rahman, Mahabubur. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00155-9.

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7
142021The real purpose of purpose-driven branding: consumer empowerment and social transformations. (2021). Keczek, Ryszard ; Hajdas, Monika. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:4:d:10.1057_s41262-021-00231-z.

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7
152016City branding research and practice: An integrative review. (2016). Perkins, Helen ; Grace, Debra ; Green, Amelia. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.8.

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7
162019The implications of digital marketing on WeChat for luxury fashion brands in China. (2019). Gadzinski, Gregory ; Perry, Patsy ; Liu, Sindy . In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-0140-2.

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7
172021The effect of a green brand story on perceived brand authenticity and brand trust: the role of narrative rhetoric. (2021). Guo, Rui ; Huang, Chaohua. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:1:d:10.1057_s41262-020-00213-7.

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7
182022Brand attachment: a review and future research. (2022). Shimul, Anwar Sadat. In: Journal of Brand Management. RePEc:pal:jobman:v:29:y:2022:i:4:d:10.1057_s41262-022-00279-5.

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7
192020Social media brand engagement in the context of collaborative consumption: the case of AIRBNB. (2020). Guzman, Francisco ; Fernandes, Teresa ; Langaro, Daniela ; Schivinski, Bruno . In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:6:d:10.1057_s41262-020-00207-5.

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7
202017Refining the conceptualization of Brand Authenticity. (2017). Wymer, Walter ; Akbar, Mohammad Muzahid . In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:1:d:10.1057_s41262-016-0023-3.

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7
212021Company versus consumer performance: does brand community identification foster brand loyalty and the consumer’s personal brand?. (2021). Kucharska, Wioleta ; Confente, Ilenia. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:1:d:10.1057_s41262-020-00208-4.

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6
222018Does brand authenticity alleviate the effect of brand scandals?. (2018). Grohmann, Bianca ; Guevremont, Amelie. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0084-y.

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6
232019Contextualising social capital in online brand communities. (2019). Ryan, Maria M ; Lambert, Claire ; Ogilvie, Madeleine ; Meek, Stephanie. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-00145-3.

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242021What makes a corporate heritage brand authentic for consumers? A semiotic approach. (2021). Santos, Fernando Pinto ; Rindell, Anne. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:5:d:10.1057_s41262-021-00243-9.

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252017The co-creation continuum: from tactical market research tool to strategic collaborative innovation method. (2017). Markovic, Stefan ; Iglesias, Oriol ; Ind, Nicholas. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0051-7.

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262018The power of experiential marketing: exploring the causal relationships among multisensory marketing, brand experience, customer perceived value and brand strength. (2018). Wiedmann, Klaus-Peter ; Hennigs, Nadine ; Haase, Janina ; Labenz, Franziska. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:2:d:10.1057_s41262-017-0061-5.

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272020The gift of co-creation: what motivates customers to participate. (2020). Lerman, Katrina ; Coates, Nick ; Ind, Nicholas. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:2:d:10.1057_s41262-019-00173-7.

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282021Understanding the social consumer fashion brand engagement journey: insights about reputed fashion brands. (2021). Ozuem, Wilson ; Naeem, Muhammad. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:5:d:10.1057_s41262-021-00239-5.

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292020Sustainability countenance in brand equity: a critical review and future research directions. (2020). di Maria, Eleonora ; Ishaq, Muhammad Ishtiaq. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:1:d:10.1057_s41262-019-00167-5.

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6
302016The influence of user participation in social media-based brand communities on brand loyalty: age and gender as moderators. (2016). Rahman, Zillur ; Kamboj, Shampy. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:6:d:10.1057_s41262-016-0002-8.

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5
312018Brands using historical references: a consumers’ perspective. (2018). Barnier, Virginie ; Pecot, Fabien. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:2:d:10.1057_s41262-017-0076-y.

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5
322021Social capital and consumer happiness: toward an alternative explanation of consumer-brand identification. (2021). Gordon, Brian S ; Yoshida, Masayuki ; James, Jeffrey D. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:5:d:10.1057_s41262-021-00240-y.

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332020When fan engagement with sports club brands matters in sponsorship: influence of fan–brand personality congruence. (2020). Moharana, Tapas Ranjan ; Malhotra, Ritu ; Pradhan, Debasis. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:1:d:10.1057_s41262-019-00169-3.

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5
342021Brand love: conceptual and empirical investigation of a holistic causal model. (2021). Temme, Dirk ; Langner, Tobias ; Rahman, Renee. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:6:d:10.1057_s41262-021-00237-7.

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352022Customer advocacy and brand loyalty: the mediating roles of brand relationship quality and trust. (2022). Anabila, Peter ; Abratt, Russell ; Taoana, Cleopatra ; Quaye, Emmanuel Silva. In: Journal of Brand Management. RePEc:pal:jobman:v:29:y:2022:i:4:d:10.1057_s41262-022-00276-8.

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5
362021Internal branding: conceptualization from a literature review and opportunities for future research. (2021). Garcia-Cali, Ernesto ; Barros-Arrieta, David. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:2:d:10.1057_s41262-020-00219-1.

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5
372021Synergistic effect of matching corporate and product brand images on purchase intentions: Comparing the importance of functional and emotional value. (2021). Kato, Takumi. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:6:d:10.1057_s41262-021-00250-w.

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382018Brands that do good: insight into social brand equity. (2018). Abratt, Russell ; Naidoo, Claire. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:1:d:10.1057_s41262-017-0072-2.

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392020The role of brand prominence and extravagance of product design in luxury brand building: What drives consumers’ preferences for loud versus quiet luxury?. (2020). Krohmer, Harley ; Zhang, John Z ; Hoyer, Wayne D ; Schulte-Mecklenbeck, Michael ; Ehrensperger, Elena ; Greenberg, Daria. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:2:d:10.1057_s41262-019-00175-5.

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402019Product placement 2.0: “Do Brands Need Influencers, or Do Influencers Need Brands?”. (2019). Muqaddam, Aziz ; Jin, Venus S. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:5:d:10.1057_s41262-019-00151-z.

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5
412019A cultural approach to brand equity: the role of brand mianzi and brand popularity in China. (2019). Chatzopoulou, Elena ; Dantone, Simona ; Lin, Zhi Bin ; Filieri, Raffaele. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-0137-x.

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4
422017Gamification as a platform for brand co-creation experiences. (2017). Ferreira, Andre ; Nobre, Helena. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0055-3.

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4
432020Nature of brand love: examining its variable effect on engagement and well-being. (2020). Hussain, Khalid ; Junaid, Muhammad ; Hou, Fujun ; Basit, Abdul. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:3:d:10.1057_s41262-019-00179-1.

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4
442021Overcoming the conflicting values of luxury branding and CSR by leveraging celebrity endorsements to build brand equity. (2021). Guzman, Francisco ; Muniz, Fernanda. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:3:d:10.1057_s41262-021-00230-0.

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4
452016The progression of brand orientation literature in twenty years: A systematic literature review. (2016). Hossain, Mokter ; Wong, Ho Yin ; Anees-Ur, Muhammad. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:6:d:10.1057_s41262-016-0008-2.

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4
462020Exploring the interplay between customer perceived brand value and customer brand co-creation behaviour dimensions. (2020). Carlini, Joan ; lo Iacono, Joseph ; Grace, Debra ; France, Cassandra. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:4:d:10.1057_s41262-020-00194-7.

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4
472019Can brand experience shorten consumers’ psychological distance toward the brand? The effect of brand experience on consumers’ construal level. (2019). Song, Doori ; Kim, Dong Hoo. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:3:d:10.1057_s41262-018-0134-0.

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4
482021It’s all about the brand: place brand credibility, place attachment, and consumer loyalty. (2021). Brunner-Sperdin, Alexandra ; Reitsamer, Bernd F. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:3:d:10.1057_s41262-020-00229-z.

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492019Luxury brand dilution: investigating the impact of renting by Millennials on brand equity. (2019). Watchravesringkan, Kittichai ; Cook, Sasikarn Chatvijit ; Vogel, Areti T. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-00144-4.

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4
502021A generational investigation and sentiment and emotion analyses of female fashion brand users on Instagram in Sub-Saharan Africa. (2021). Hack-Polay, Dieu ; Mahmoud, Ali B ; Fuxman, Leonora ; Mohr, Iris ; Grigoriou, Nicholas. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:5:d:10.1057_s41262-021-00244-8.

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4
Citing documents used to compute impact factor: 36
YearTitle
2024
2024Brands and activism: ecosystem and paradoxes. (2024). Golob, Ura ; Podnar, Klement. In: Journal of Brand Management. RePEc:pal:jobman:v:31:y:2024:i:2:d:10.1057_s41262-024-00355-y.

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2024You fooled me, so I’ll tell you about myself! personnel-related brand betrayal experiences and disclosure of personal information. (2024). Aspara, Jaakko ; Salo, Jari ; Tan, Teck Ming. In: Journal of Business Research. RePEc:eee:jbrese:v:171:y:2024:i:c:s0148296323007269.

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2024Descriptive or injunctive? The effect of sustainable normative appeals and advertising orientations on environmentally responsible consumption behavior in a collective action perspective. (2024). Qin, Meilian ; Mo, Silan ; Jiang, Kan. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:79:y:2024:i:c:s0969698924001905.

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2024Measuring employee-consumer integrated retailer brand equity. (2024). Rudkowski, Janice. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:76:y:2024:i:c:s0969698923003417.

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2024
2024The impact of consumer personality and social network position on brand community engagement. (2024). Perotti, Victor ; Kara, Selcan ; Akdevelioglu, Duygu. In: Journal of Brand Management. RePEc:pal:jobman:v:31:y:2024:i:3:d:10.1057_s41262-023-00337-6.

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2024COBRAs and virality: viral campaign values on consumer behaviour. (2024). Lee, Yoonjae ; Tu, Thi Cam. In: Palgrave Communications. RePEc:pal:palcom:v:11:y:2024:i:1:d:10.1057_s41599-024-02819-7.

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2024
2024.

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2024Hey Google, I trust you! The consequences of brand anthropomorphism in voice-based artificial intelligence contexts. (2024). Vernuccio, Maria ; Eria, Maja ; Patrizi, Michela. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:77:y:2024:i:c:s0969698923004101.

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2024
2024Live streaming and livelihoods: Decoding the creator Economys influence on consumer attitude and digital behavior. (2024). Sarfraz, Muddassar ; Ivascu, Larisa ; Sun, Jianmin ; Ozturk, Ilknur ; Han, Heesup. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:78:y:2024:i:c:s0969698924000493.

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2024Victims: the missing piece in stakeholder-focused brand management puzzles. (2024). Keczek, Ryszard ; Hajdas, Monika. In: Journal of Brand Management. RePEc:pal:jobman:v:31:y:2024:i:3:d:10.1057_s41262-023-00344-7.

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2024Integrated banking channel service quality (IBCSQ): Role of IBCSQ for building consumers relationship quality and brand equity. (2024). , Sreejesh. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:76:y:2024:i:c:s0969698923003673.

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2024
2024How to improve voice assistant evaluations: Understanding the role of attachment with a socio-technical systems perspective. (2024). Du, Shan ; Shao, Bingjia ; Kang, Weiyao ; Zhang, Yong ; Chen, Hongquan. In: Technological Forecasting and Social Change. RePEc:eee:tefoso:v:200:y:2024:i:c:s0040162523008569.

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2024
2024Do Store and Brand Attachments Influence Customer Loyalty? Evidence From Migrant Workers in Taiwan. (2024). Tang, Jia-Wei ; Tsai, Pei-Hsuan ; Wu, Ju-Chuan ; Chen, Chih-Jou. In: SAGE Open. RePEc:sae:sagope:v:14:y:2024:i:1:p:21582440241234794.

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2024From warmth to warrior: impacts of non-profit brand activism on brand bravery, brand hypocrisy and brand equity. (2024). Ekinci, Yuksel ; Spry, Amanda ; Lee, Zoe ; Vredenburg, Jessica. In: Journal of Brand Management. RePEc:pal:jobman:v:31:y:2024:i:2:d:10.1057_s41262-023-00319-8.

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2024
2024
2024
2024
2024
2024Drivers of sustained brand engagement: cases of long-term customers of hedonic and utilitarian brands in Japan. (2024). Aoki, Kei ; Ishizuka, Chikako. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:12:y:2024:i:4:d:10.1057_s41270-023-00242-6.

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2024
2024
2024Fostering Purchase Intentions Through CSR and Service Quality: The Role of Customer Satisfaction, Brand Loyalty, and Admiration. (2024). Irshad, Omer ; Mahmood, Shahid ; Ahmad, Sohail. In: Sustainability. RePEc:gam:jsusta:v:16:y:2024:i:23:p:10584-:d:1535512.

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2024Assessing the firm-level financial consequences of clustering. (2024). Baig, Ahmed S ; Butt, Moeen Naseer. In: Journal of Business Research. RePEc:eee:jbrese:v:178:y:2024:i:c:s0148296324001577.

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2024From human to virtual: Unmasking consumer switching intentions to virtual influencers by an integrated fsQCA and NCA method. (2024). Shao, Zhucheng. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:78:y:2024:i:c:s0969698924000110.

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2024There’s a time and place: Navigating omni-temporality in the place branding process. (2024). Koenig-Lewis, Nicole ; Peattie, Ken ; Reynolds, Laura ; Doering, Heike. In: Journal of Business Research. RePEc:eee:jbrese:v:170:y:2024:i:c:s0148296323006677.

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2024Impact of transformational leadership on service delivery behaviours of frontline service employees. (2024). Pandey, Jayesh ; Kumar, Manish ; Jauhari, Hemang. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:79:y:2024:i:c:s0969698924001127.

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2024Beauty and the brands: the interplay of celebrity attractiveness, brand envy, and social comparison in shaping masstige brand passion in hospitality. (2024). Gilal, Naeem Gul. In: Journal of Brand Management. RePEc:pal:jobman:v:31:y:2024:i:3:d:10.1057_s41262-023-00338-5.

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2024.

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2024On the antipodes of love and hate: The conception and measurement of brand polarization. (2024). Morgan-Thomas, Anna ; Veloutsou, Cleopatra ; Osuna, Sergio Andres. In: Journal of Business Research. RePEc:eee:jbrese:v:179:y:2024:i:c:s0148296324001917.

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Recent citations
Recent citations received in 2024
YearCiting document
2024
2024Act as you preach! Authentic brand purpose versus “woke washing’s” impact on brand credibility: The moderating role of cause involvement and consumer skepticism. (2024). Fohl, Ulrich ; Walter, Nadine ; Sander, Frauke ; Nies, Angelique. In: Journal of Business Research. RePEc:eee:jbrese:v:184:y:2024:i:c:s0148296324003722.

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2024.

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2024Brands and activism: ecosystem and paradoxes. (2024). Golob, Ura ; Podnar, Klement. In: Journal of Brand Management. RePEc:pal:jobman:v:31:y:2024:i:2:d:10.1057_s41262-024-00355-y.

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Recent citations received in 2023
YearCiting document
2023
2023Enlightening the brand building–audience response link. (2023). Veloutsou, Cleopatra. In: Journal of Brand Management. RePEc:pal:jobman:v:30:y:2023:i:6:d:10.1057_s41262-023-00331-y.

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Recent citations received in 2022
YearCiting document
2022Exploring Marketing Insights for Healthcare: Trends and Perspectives Based on Literature Investigation. (2022). Sasu, Dinu Vlad ; Arc, Naiana Nicoleta ; Popa, Adela Laura ; Tarcza, Teodora Mihaela ; Roca, Remus Dorel ; Bodog, Simona Aurelia. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:17:p:10499-:d:895432.

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2022Enhancing Sustainable Cosmetics Brand Purchase: A Comprehensive Approach Based on the SOR Model and the Triple Bottom Line. (2022). Dabija, Dan-Cristian ; Grdinaru, Camelia ; Obad, Daniel-Rare. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:21:p:14118-:d:957108.

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2022Building Brand Equity: The Impact of Brand Experience, Brand Love, and Brand Engagement—A Case Study of Customers’ Perception of the Apple Brand in China. (2022). Wu, Rui ; Mlynarski, Jacob ; Sohaib, Muhammad. In: Sustainability. RePEc:gam:jsusta:v:15:y:2022:i:1:p:746-:d:1021522.

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2022Green Marketing: Empirische Erkenntnisse zur Konsumentenwahrnehmung von Ökologie-orientierten Repositionierungsversuchen etablierter Marken. (2022). Hesse, Andreas. In: Wissenschaftliche Schriften des Fachbereichs Wirtschaftswissenschaften. RePEc:zbw:hkowis:362022.

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Recent citations received in 2021
YearCiting document
2021Developing brand identities for international new ventures under uncertainty: Decision-making logics and psychic distance. (2021). Kontkanen, Minnie ; Gabrielsson, Peter ; Kusi, Samuel Yaw. In: International Business Review. RePEc:eee:iburev:v:30:y:2021:i:6:s0969593121000743.

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2021Adoption of new technologies in developing countries: The case of autonomous car between Vietnam and Colombia. (2021). Salas-Paramo, Jairo ; Escandon-Barbosa, Diana ; Giraldo-Gonzalez, Carlos ; Meneses-Franco, Ana Isabel. In: Technology in Society. RePEc:eee:teinso:v:66:y:2021:i:c:s0160791x21001494.

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2021How to understand “salable fake goods” and “unsalable quality goods”? An insight from the view of quality responsibility and consumers’ brand loyalty. (2021). Zhang, Chong ; Lev, Benjamin ; Jia, Xiaorong ; Lu, Jintao ; He, Yifan ; Zhao, Min ; Gao, Yangyang. In: Technology in Society. RePEc:eee:teinso:v:67:y:2021:i:c:s0160791x21002682.

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2021The Relationship between Consumers‘ Characteristics and the Expectations towards a Brand‘s Value. (2021). Toborek, Katarzyn ; Wyrwisz, Joanna ; Rzemieniak, Magdalena. In: European Research Studies Journal. RePEc:ers:journl:v:xxiv:y:2021:i:special1-part2:p:264-277.

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2021The Relationship between Consumers‘ Characteristics and the Expectations towards a Brand‘s Value. (2021). Toborek, Katarzyn ; Wyrwisz, Joanna ; Rzemieniak, Magdalena. In: European Research Studies Journal. RePEc:ers:journl:v:xxiv:y:2021:i:special2:p:264-277.

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2021.

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2021“Worse Than What I Read?” The External Effect of Review Ratings on the Online Review Generation Process: An Empirical Analysis of Multiple Product Categories Using Amazon.com Review Data. (2021). Polpanumas, Charin ; Joo, Jaewoo ; Park, Young-Joon ; Yoon, Yeujun. In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:19:p:10912-:d:647678.

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2021Relationship Analysis among Apparel Brand Image, Self-Congruity, and Consumers’ Purchase Intention. (2021). Liu, Chunhong ; Halepoto, Habiba ; Chen, Lihong ; Memon, Hafeezullah ; Du, Qinying ; Yan, Xinfeng ; Kumari, Naveeta. In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:22:p:12770-:d:682278.

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2021Evidence on the Relationship between Place Attachment and Behavioral Intentions between 2010 and 2021: A Systematic Literature Review. (2021). Weiss, Jan ; Dang, Lisa. In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:23:p:13138-:d:689302.

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2021A generational investigation and sentiment and emotion analyses of female fashion brand users on Instagram in Sub-Saharan Africa. (2021). Hack-Polay, Dieu ; Mahmoud, Ali B ; Fuxman, Leonora ; Mohr, Iris ; Grigoriou, Nicholas. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:5:d:10.1057_s41262-021-00244-8.

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2021Brands as personal narratives: learning from user–YouTube–brand interactions. (2021). Jassawalla, Avan R ; Sashittal, Hemant C. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:6:d:10.1057_s41262-021-00248-4.

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