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International Review on Public and Nonprofit Marketing / Springer

Citation Profile [Updated: 2025-01-21 17:37:07]
5 Years H Index
10
Impact Factor (IF)
0.2
5 Years IF
0.19
Data available in this report

[Raw data] [50 most cited papers] [50 most relevant papers] [cites used to compute IF] [Recent citations ][Frequent citing series ] [more data in EconPapers] [trace new citations] [Missing citations? Add them now] [Incorrect content? Let us know]

Main indicators
Raw Data

 

IF AIF CIF IF5 DOC CDO CIT NCI CCU D2Y C2Y D5Y C5Y SC %SC CiY II AII
2004 0 0.49 0.06 0 17 17 8 1 1 0 0 1 100 1 0.06 0.22
2005 0 0.51 0 0 14 31 29 1 17 17 0 0 0.24
2006 0 0.51 0 0 11 42 29 1 31 31 0 0 0.23
2008 0 0.49 0 0 19 61 24 1 11 42 0 0 0.23
2009 0.11 0.48 0.04 0.03 20 81 23 3 4 19 2 61 2 1 33.3 1 0.05 0.24
2016 0 0.52 0.07 0 13 94 43 7 49 0 0 0 0 0.21
2017 0.15 0.54 0.09 0.15 28 122 90 11 60 13 2 13 2 2 18.2 1 0.04 0.22
2018 0.32 0.55 0.18 0.32 29 151 72 27 87 41 13 41 13 15 55.6 2 0.07 0.23
2019 0.21 0.56 0.24 0.27 16 167 39 40 127 57 12 70 19 14 35 1 0.06 0.23
2020 0.51 0.67 0.38 0.58 27 194 47 73 200 45 23 86 50 12 16.4 3 0.11 0.32
2021 0.56 0.79 0.38 0.49 30 224 31 86 286 43 24 113 55 24 27.9 2 0.07 0.29
2022 0.46 0.83 0.29 0.37 39 263 14 76 362 57 26 130 48 28 36.8 0 0.25
2023 0.22 0.82 0.28 0.29 31 294 5 81 443 69 15 141 41 25 30.9 1 0.03 0.23
2024 0.2 0.14 0.19 34 328 0 46 489 70 14 143 27 8 17.4 0
IF: Two years Impact Factor: C2Y / D2Y
AIF: Average Impact Factor for all series in RePEc in year y
CIF: Cumulative impact factor
IF5: Five years Impact Factor: C5Y / D5Y
DOC: Number of documents published in year y
CDO: Cumulative number of documents published until year y
CIT: Number of citations to papers published in year y
NCI: Number of citations in year y
CCU: Cumulative number of citations to papers published until year y
D2Y: Number of articles published in y-1 plus y-2
C2Y: Cites in y to articles published in y-1 plus y-2
D5Y: Number of articles published in y-1 until y-5
C5Y: Cites in y to articles published in y-1 until y-5
SC: selft citations in y to articles published in y-1 plus y-2
%SC: Percentage of selft citations in y to articles published in y-1 plus y-2
CiY: Cites in year y to documents published in year y
II: Immediacy Index: CiY / Documents.
AII: Average Immediacy Index for series in RePEc in year y
50 most cited documents in this series
#YearTitleCited
12017Consumers’ responses to cause related marketing: moderating influence of cause involvement and skepticism on attitude and purchase intention. (2017). Gadhavi, Dharmesh D ; Shukla, Yupal S ; Patel, Jayesh D. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:14:y:2017:i:1:d:10.1007_s12208-016-0151-1.

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22
22016Place branding research: a thematic review and future research agenda. (2016). Acharya, Alok ; Rahman, Zillur. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:13:y:2016:i:3:d:10.1007_s12208-015-0150-7.

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21
32017Place branding & place marketing 1976–2016: A multidisciplinary literature review. (2017). Vuignier, Renaud. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:14:y:2017:i:4:d:10.1007_s12208-017-0181-3.

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19
42019Structured review using TCCM and bibliometric analysis of international cause-related marketing, social marketing, and innovation of the firm. (2019). Dhir, Sanjay ; Singh, Shiwangi. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:16:y:2019:i:2:d:10.1007_s12208-019-00233-3.

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16
52005Rural development strategies through rural tourism activities in romania: chance for an internal demand?. (2005). Georgiev, Ivan ; Naghiu, Alexandru ; Vazquez, Jose. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:2:y:2005:i:1:p:85-95.

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12
62018Why Canadians give to charity: an extended theory of planned behaviour model. (2018). Rojas-Mendez, Jose ; Mittelman, Robert. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:15:y:2018:i:2:d:10.1007_s12208-018-0197-3.

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11
72009University marketing directors’ views on the components of a university brand. (2009). Bennett, Roger ; Ali-Choudhury, Rehnuma ; Savani, Sharmila . In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:6:y:2009:i:1:p:11-33.

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11
82018Consumer perceptions and corporate social responsibility: what we know so far. (2018). Alfakhri, Yazeed ; Nurunnabi, Mohammad. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:15:y:2018:i:2:d:10.1007_s12208-018-0196-4.

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10
92006Motivations to volunteer: The role of altruism. (2006). Burns, David ; Anderson, Cynthia ; Toncar, Mark ; Fawcett, Jeffrey ; Reid, Jane . In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:3:y:2006:i:2:p:79-91.

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10
102017Conceptualizing social entrepreneurship: perspectives from the literature. (2017). Ferreira, Joao ; Alves, Helena ; Fernandes, Cristina I ; Peres-Ortiz, Marta . In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:14:y:2017:i:1:d:10.1007_s12208-016-0165-8.

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10
112018Students’ perceptions of corporate social responsibility: evidences from a Portuguese higher education institution. (2018). Ferreira, Marisa R ; Teixeira, Ana ; Lima, Vanda ; Correia, Aldina. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:15:y:2018:i:2:d:10.1007_s12208-018-0199-1.

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9
12University social responsibility: a student base analysis in Brazil. (2016). Mainardes, Emerson ; Sanchez-Hernandez, Isabel M. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:13:y:2016:i:2:d:10.1007_s12208-016-0158-7.

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8
132005Consumer values and fair-trade beliefs, attitudes and buying behaviour. (2005). Pelsmacker, Patrick ; Mielants, Caroline ; Janssens, Wim . In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:2:y:2005:i:2:p:50-69.

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8
142008Determining the characteristics to profile the “green” consumer: an exploratory approach. (2008). Raposo, Mário ; Arminda Finisterra do Paço, . In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:5:y:2008:i:2:p:129-140.

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8
152006Experience and satisfaction of visitors to museums and cultural exhibitions. (2006). Rojas, Maria ; Camarero, Maria . In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:3:y:2006:i:1:p:49-65.

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7
162017The relevance of cause-related marketing to post-purchase guilt alleviation. (2017). Silva, Susana ; Martins, Carla Carvalho. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:14:y:2017:i:4:d:10.1007_s12208-017-0183-1.

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7
172017Role of celebrity in cause related marketing. (2017). Arasu, Senthil B ; Thamaraiselvan, N ; Inbaraj, Daniel J. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:14:y:2017:i:3:d:10.1007_s12208-017-0176-0.

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7
182018Feelings generated by threat appeals in social marketing: text and emoji analysis of user reactions to anorexia nervosa campaigns in social media. (2018). Casais, Beatriz ; Gomes, Rita Ferreira. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:15:y:2018:i:4:d:10.1007_s12208-018-0215-5.

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7
192017Word-of-mouth in the health care sector: a literature analysis of the current state of research and future perspectives. (2017). Martin, Sebastian. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:14:y:2017:i:1:d:10.1007_s12208-016-0154-y.

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7
202016Consumer responses to CSR in Indian banking sector. (2016). Fatma, Mobin ; Rahman, Zillur. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:13:y:2016:i:3:d:10.1007_s12208-015-0146-3.

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6
212006Why do managers give? Applying pro-social behaviour theory to understand firm giving. (2006). Valor, Carmen. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:3:y:2006:i:1:p:17-28.

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6
222019Current students as university donors?: determinants in college students’ intentions to donate and share information about university crowdfunding efforts. (2019). Cho, Moonhee ; Childers, Courtney C ; Levenshus, Abbey B ; Lemon, Laura L. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:16:y:2019:i:1:d:10.1007_s12208-018-00217-9.

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6
232017Does corporate social responsibility contribute to strengthen brand equity? An empirical study. (2017). Bhattacharya, Subhajit. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:14:y:2017:i:4:d:10.1007_s12208-017-0185-z.

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6
242020Social innovation and social entrepreneurship: discovering origins, exploring current and future trends. (2020). Sebastio, Joo Renato ; Farinha, Luis ; Lopes, Joo ; Sampaio, Carlos. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:17:y:2020:i:1:d:10.1007_s12208-020-00243-6.

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6
252008Hidden economy in the rural regions of Bulgaria. (2008). Marinov, Anton. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:5:y:2008:i:1:p:71-80.

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5
262008Using discrete choice experiments to value health and health care. (2008). lvarez-Esteban, Ramon . In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:5:y:2008:i:2:p:201-203.

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5
272017Psychological distance and perceived consumer effectiveness in a cause-related marketing context. (2017). Basil, Debra Z ; Wiebe, Jeff ; Runte, Mary . In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:14:y:2017:i:2:d:10.1007_s12208-016-0170-y.

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5
282019Place branding and place marketing: a contemporary analysis of the literature and usage of terminology. (2019). Panda, Rajeev Kumar ; Kumar, Navin. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:16:y:2019:i:2:d:10.1007_s12208-019-00230-6.

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5
292018The moderating role of social themes in cause-related marketing advertisements. (2018). Jublee, Daniel Inbaraj ; Natarajan, Thamaraiselvan ; Stephen, Gladys ; Kasilingam, Dharun Lingam. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:15:y:2018:i:4:d:10.1007_s12208-018-0208-4.

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5
302020Brand orientation of nonprofit organizations and its relationship with the attitude toward charity and donation intention. (2020). Mainardes, Emerson ; Silva, Leonilde Conceio ; Junior, Lindemberg Costa ; Campagnaro, Arilda Magna. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:17:y:2020:i:3:d:10.1007_s12208-020-00251-6.

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5
312017Brand authenticity, its conceptualization, and its relevance to nonprofit marketing. (2017). Akbar, Mohammad Muzahid ; Wymer, Walter. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:14:y:2017:i:3:d:10.1007_s12208-017-0177-z.

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5
322018Exploring the communication effects of message framing of smoking cessation advertising on smokers’ mental processes. (2018). Yang, Dong Jenn. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:15:y:2018:i:3:d:10.1007_s12208-018-0201-y.

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4
332005Estimation of median willingness to pay for a system of recreation areas. (2005). Rollins, Kimberly ; Dumitras, Diana. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:2:y:2005:i:1:p:73-84.

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4
342018Increasing charitable donation intentions with preliminary importance ratings. (2018). James, Russell N. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:15:y:2018:i:3:d:10.1007_s12208-018-0206-6.

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4
352018Communicating green fashion across different cultures and geographical regions. (2018). Martinez, Luis F ; Dickenbrok, Corinna. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:15:y:2018:i:2:d:10.1007_s12208-018-0194-6.

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4
362020An expectancy theory perspective of volunteerism: the roles of powerlessness, attitude toward charitable organizations, and attitude toward helping others. (2020). Jackson, Ralph W ; Zboja, James J ; Grimes-Rose, Marsha. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:17:y:2020:i:4:d:10.1007_s12208-020-00260-5.

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4
372009Competences versus risk reduction in higher education. (2009). Veres, Zoltan ; Hetesi, Erzsebet. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:6:y:2009:i:1:p:51-61.

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4
382008Implications of stakeholder concept and market orientation in the US nonprofit arts context. (2008). Hsieh, Jasper ; Smith, Anne ; Curtis, Kerry . In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:5:y:2008:i:1:p:1-13.

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4
392020Marketing social marketing theory to practitioners. (2020). Cismaru, Magdalena ; Levit, Tatiana. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:17:y:2020:i:2:d:10.1007_s12208-020-00245-4.

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4
402004Image transference from product branding to place branding: The case study of Marinha Grande Mglass. (2004). Zevedo, Antonio . In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:1:y:2004:i:2:p:101-111.

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4
412020Consumer skepticism towards cause related marketing: exploring the consumer tendency to question from emerging market perspective. (2020). Kureshi, Sonal ; Thomas, Sujo. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:17:y:2020:i:2:d:10.1007_s12208-020-00244-5.

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3
422020How to turn lurkers into donors? A study of online social support interactions between nonprofit organizations and their followers. (2020). Li, Cong ; Hong, Cheng. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:17:y:2020:i:4:d:10.1007_s12208-020-00255-2.

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3
432016What motivates an individual to make donations of money and / or goods?. (2016). Mainardes, Emerson ; Pereira, Nivea Coelho ; Lasso, Sarah Venturim ; Laurett, Rozelia. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:13:y:2016:i:1:d:10.1007_s12208-015-0145-4.

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3
442021Addressing complex social problems with a multi-environmental stakeholder coalition. (2021). Wymer, Walter. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:18:y:2021:i:3:d:10.1007_s12208-021-00279-2.

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3
452020Cause-related marketing in online environment: the role of brand-cause fit, perceived value, and trust. (2020). Silva, Susana ; Duarte, Paulo ; Martins, Carla ; Machado, Joana Cesar. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:17:y:2020:i:2:d:10.1007_s12208-019-00237-z.

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3
462018Place branding: revealing the neglected role of agro food products. (2018). Leitão, João ; Lopes, Celso ; Rengifo-Gallego, Juan ; Leito, Joo. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:15:y:2018:i:4:d:10.1007_s12208-018-0211-9.

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3
472020Charity donation intention via m-payment apps: donor-related, m-payment system-related, or charity brand-related factors, which one is overkill?. (2020). Hosseini, Seyed Mohsen ; Maleki, Fatemeh. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:17:y:2020:i:4:d:10.1007_s12208-020-00254-3.

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3
482009Quality dimensions in the public sector: municipal services and citizen’s perception. (2009). Burguete, Jose Vazquez ; Edwards, Jonathan ; Vaughan, Roger ; Rodriguez, Pablo Gutierrez. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:6:y:2009:i:1:p:75-90.

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3
492020How to measure the impact of social innovation initiatives?. (2020). Benneworth, Paul ; Cunha, Jorge. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:17:y:2020:i:1:d:10.1007_s12208-019-00240-4.

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3
502005The individual behaviour in a public goods game. (2005). Hichri, Walid. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:2:y:2005:i:1:p:59-71.

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3
50 most relevant documents in this series (papers most cited in the last two years)
#YearTitleCited
12018Consumer perceptions and corporate social responsibility: what we know so far. (2018). Alfakhri, Yazeed ; Nurunnabi, Mohammad. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:15:y:2018:i:2:d:10.1007_s12208-018-0196-4.

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7
22019Place branding and place marketing: a contemporary analysis of the literature and usage of terminology. (2019). Panda, Rajeev Kumar ; Kumar, Navin. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:16:y:2019:i:2:d:10.1007_s12208-019-00230-6.

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4
32019Structured review using TCCM and bibliometric analysis of international cause-related marketing, social marketing, and innovation of the firm. (2019). Dhir, Sanjay ; Singh, Shiwangi. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:16:y:2019:i:2:d:10.1007_s12208-019-00233-3.

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4
42020Brand orientation of nonprofit organizations and its relationship with the attitude toward charity and donation intention. (2020). Mainardes, Emerson ; Silva, Leonilde Conceio ; Junior, Lindemberg Costa ; Campagnaro, Arilda Magna. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:17:y:2020:i:3:d:10.1007_s12208-020-00251-6.

Full description at Econpapers || Download paper

3
52018The moderating role of social themes in cause-related marketing advertisements. (2018). Jublee, Daniel Inbaraj ; Natarajan, Thamaraiselvan ; Stephen, Gladys ; Kasilingam, Dharun Lingam. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:15:y:2018:i:4:d:10.1007_s12208-018-0208-4.

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3
62016Place branding research: a thematic review and future research agenda. (2016). Acharya, Alok ; Rahman, Zillur. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:13:y:2016:i:3:d:10.1007_s12208-015-0150-7.

Full description at Econpapers || Download paper

3
72016University social responsibility: a student base analysis in Brazil. (2016). Mainardes, Emerson ; Sanchez-Hernandez, Isabel M. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:13:y:2016:i:2:d:10.1007_s12208-016-0158-7.

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3
82018Communicating green fashion across different cultures and geographical regions. (2018). Martinez, Luis F ; Dickenbrok, Corinna. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:15:y:2018:i:2:d:10.1007_s12208-018-0194-6.

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3
92020An expectancy theory perspective of volunteerism: the roles of powerlessness, attitude toward charitable organizations, and attitude toward helping others. (2020). Jackson, Ralph W ; Zboja, James J ; Grimes-Rose, Marsha. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:17:y:2020:i:4:d:10.1007_s12208-020-00260-5.

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3
102017Consumers’ responses to cause related marketing: moderating influence of cause involvement and skepticism on attitude and purchase intention. (2017). Gadhavi, Dharmesh D ; Shukla, Yupal S ; Patel, Jayesh D. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:14:y:2017:i:1:d:10.1007_s12208-016-0151-1.

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3
112017Conceptualizing social entrepreneurship: perspectives from the literature. (2017). Ferreira, Joao ; Alves, Helena ; Fernandes, Cristina I ; Peres-Ortiz, Marta . In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:14:y:2017:i:1:d:10.1007_s12208-016-0165-8.

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2
122022Social media capital and civic engagement: Does type of connection matter?. (2022). Lee, Young-Joo. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:19:y:2022:i:1:d:10.1007_s12208-021-00300-8.

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2
132021Cause-related marketing: scepticism and warm glow as impacts of donation size on purchase intention. (2021). Jridi, Kaouther ; Chaabouni, Amel ; Bakini, Fatma. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:18:y:2021:i:1:d:10.1007_s12208-020-00262-3.

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2
142017Role of celebrity in cause related marketing. (2017). Arasu, Senthil B ; Thamaraiselvan, N ; Inbaraj, Daniel J. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:14:y:2017:i:3:d:10.1007_s12208-017-0176-0.

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2
152020Cause-related marketing in online environment: the role of brand-cause fit, perceived value, and trust. (2020). Silva, Susana ; Duarte, Paulo ; Martins, Carla ; Machado, Joana Cesar. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:17:y:2020:i:2:d:10.1007_s12208-019-00237-z.

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2
162020Capture the hearts to win the minds: cause-related marketing in Egypt. (2020). Mahrous, Abeer A ; Shazly, Rana Essam. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:17:y:2020:i:3:d:10.1007_s12208-020-00246-3.

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2
172018Students’ perceptions of corporate social responsibility: evidences from a Portuguese higher education institution. (2018). Ferreira, Marisa R ; Teixeira, Ana ; Lima, Vanda ; Correia, Aldina. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:15:y:2018:i:2:d:10.1007_s12208-018-0199-1.

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2
182020Social innovation and social entrepreneurship: discovering origins, exploring current and future trends. (2020). Sebastio, Joo Renato ; Farinha, Luis ; Lopes, Joo ; Sampaio, Carlos. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:17:y:2020:i:1:d:10.1007_s12208-020-00243-6.

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2
192022When the winner takes it all: online campaign factors influencing the success of donation-based crowdfunding for charitable causes. (2022). Vazquez-Casielles, Rodolfo ; Alvarez-Gonzalez, Luis Ignacio ; Rey-Garcia, Marta ; Salido-Andres, Noelia. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:19:y:2022:i:4:d:10.1007_s12208-021-00320-4.

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2
202020Charity donation intention via m-payment apps: donor-related, m-payment system-related, or charity brand-related factors, which one is overkill?. (2020). Hosseini, Seyed Mohsen ; Maleki, Fatemeh. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:17:y:2020:i:4:d:10.1007_s12208-020-00254-3.

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212022Green offering: more the centrality, greater the scepticism. (2022). Shabbirhusain, R V. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:19:y:2022:i:4:d:10.1007_s12208-021-00324-0.

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222021Addressing complex social problems with a multi-environmental stakeholder coalition. (2021). Wymer, Walter. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:18:y:2021:i:3:d:10.1007_s12208-021-00279-2.

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232017Place branding & place marketing 1976–2016: A multidisciplinary literature review. (2017). Vuignier, Renaud. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:14:y:2017:i:4:d:10.1007_s12208-017-0181-3.

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242022Impact of ethical certifications and product involvement on consumers decision to purchase ethical products at price premiums in an emerging market context. (2022). Sadarangani, Pradip H ; Dhir, Amandeep ; Rana, Jyoti ; Sreen, Naman ; Chatterjee, Swetarupa. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:19:y:2022:i:4:d:10.1007_s12208-021-00288-1.

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252020How to measure the impact of social innovation initiatives?. (2020). Benneworth, Paul ; Cunha, Jorge. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:17:y:2020:i:1:d:10.1007_s12208-019-00240-4.

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262017Word-of-mouth in the health care sector: a literature analysis of the current state of research and future perspectives. (2017). Martin, Sebastian. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:14:y:2017:i:1:d:10.1007_s12208-016-0154-y.

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272018Why Canadians give to charity: an extended theory of planned behaviour model. (2018). Rojas-Mendez, Jose ; Mittelman, Robert. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:15:y:2018:i:2:d:10.1007_s12208-018-0197-3.

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282016Consumer responses to CSR in Indian banking sector. (2016). Fatma, Mobin ; Rahman, Zillur. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:13:y:2016:i:3:d:10.1007_s12208-015-0146-3.

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