[Raw data] [50 most cited papers] [50 most relevant papers] [cites used to compute IF] [Recent citations ][Frequent citing series ] [more data in EconPapers] [trace new citations] [Missing citations? Add them now] [Incorrect content? Let us know]
IF | AIF | CIF | IF5 | DOC | CDO | CIT | NCI | CCU | D2Y | C2Y | D5Y | C5Y | SC | %SC | CiY | II | AII | |
2007 | 0 | 0.46 | 0 | 0 | 6 | 6 | 14 | 0 | 0 | 0 | 0 | 0 | 0.2 | |||||
2010 | 0 | 0.48 | 0.06 | 0.17 | 11 | 17 | 19 | 1 | 1 | 0 | 6 | 1 | 0 | 0 | 0.21 | |||
2012 | 0.09 | 0.52 | 0.17 | 0.06 | 1 | 18 | 0 | 3 | 7 | 11 | 1 | 17 | 1 | 0 | 0 | 0.22 | ||
2013 | 0 | 0.56 | 0.04 | 0.08 | 30 | 48 | 44 | 2 | 9 | 1 | 12 | 1 | 0 | 1 | 0.03 | 0.24 | ||
2014 | 0.1 | 0.55 | 0.14 | 0.07 | 29 | 77 | 46 | 11 | 20 | 31 | 3 | 42 | 3 | 7 | 63.6 | 5 | 0.17 | 0.23 |
2015 | 0.02 | 0.55 | 0.07 | 0.04 | 27 | 104 | 122 | 7 | 27 | 59 | 1 | 71 | 3 | 0 | 0 | 0.23 | ||
2016 | 0.43 | 0.52 | 0.53 | 0.32 | 31 | 135 | 47 | 71 | 98 | 56 | 24 | 87 | 28 | 6 | 8.5 | 0 | 0.21 | |
2017 | 0.12 | 0.54 | 0.13 | 0.08 | 25 | 160 | 34 | 21 | 119 | 58 | 7 | 118 | 9 | 5 | 23.8 | 3 | 0.12 | 0.22 |
2018 | 0.05 | 0.55 | 0.1 | 0.09 | 28 | 188 | 85 | 18 | 137 | 56 | 3 | 142 | 13 | 0 | 1 | 0.04 | 0.23 | |
2019 | 0.25 | 0.56 | 0.27 | 0.24 | 34 | 222 | 70 | 59 | 196 | 53 | 13 | 140 | 33 | 0 | 3 | 0.09 | 0.23 | |
2020 | 0.39 | 0.67 | 0.41 | 0.33 | 31 | 253 | 39 | 103 | 299 | 62 | 24 | 145 | 48 | 0 | 5 | 0.16 | 0.32 | |
2021 | 0.45 | 0.79 | 0.38 | 0.34 | 44 | 297 | 41 | 113 | 412 | 65 | 29 | 149 | 51 | 0 | 3 | 0.07 | 0.29 | |
2022 | 0.31 | 0.83 | 0.31 | 0.35 | 33 | 330 | 20 | 102 | 514 | 75 | 23 | 162 | 56 | 0 | 2 | 0.06 | 0.25 | |
2023 | 0.26 | 0.82 | 0.28 | 0.34 | 33 | 363 | 9 | 101 | 615 | 77 | 20 | 170 | 57 | 0 | 3 | 0.09 | 0.23 | |
2024 | 0.27 | 0.2 | 0.24 | 29 | 392 | 0 | 77 | 692 | 66 | 18 | 175 | 42 | 0 | 0 |
IF: | Two years Impact Factor: C2Y / D2Y |
AIF: | Average Impact Factor for all series in RePEc in year y |
CIF: | Cumulative impact factor |
IF5: | Five years Impact Factor: C5Y / D5Y |
DOC: | Number of documents published in year y |
CDO: | Cumulative number of documents published until year y |
CIT: | Number of citations to papers published in year y |
NCI: | Number of citations in year y |
CCU: | Cumulative number of citations to papers published until year y |
D2Y: | Number of articles published in y-1 plus y-2 |
C2Y: | Cites in y to articles published in y-1 plus y-2 |
D5Y: | Number of articles published in y-1 until y-5 |
C5Y: | Cites in y to articles published in y-1 until y-5 |
SC: | selft citations in y to articles published in y-1 plus y-2 |
%SC: | Percentage of selft citations in y to articles published in y-1 plus y-2 |
CiY: | Cites in year y to documents published in year y |
II: | Immediacy Index: CiY / Documents. |
AII: | Average Immediacy Index for series in RePEc in year y |
# | Year | Title | Cited |
---|---|---|---|
1 | 2018 | Self-congruity theory in consumer behavior: A little history. (2018). Sirgy, Joseph M. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:28:y:2018:i:2:p:197-207. Full description at Econpapers || Download paper | 29 |
2 | 2019 | Customer brand identification, affective commitment, customer satisfaction, and brand trust as antecedents of customer behavioral intention of loyalty: An empirical study in the hospitality sector. (2019). Parrey, Shakir Hussain ; Itoo, Murtaza Hassan ; Tehseen, Shehnaz ; Rather, Raouf Ahmad. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:29:y:2019:i:2:p:196-217. Full description at Econpapers || Download paper | 22 |
3 | 2015 | SNS users para-social relationships with celebrities: social media effects on purchase intentions. (2015). Kim, Hyo Jin ; Ko, Eunju . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:25:y:2015:i:3:p:279-294. Full description at Econpapers || Download paper | 19 |
4 | 2015 | Drivers of green product adoption: the role of green perceived value, green trust and perceived quality. (2015). Cheung, Ronnie ; Lau, Mei Mei . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:25:y:2015:i:3:p:232-245. Full description at Econpapers || Download paper | 19 |
5 | 2021 | Millennial and generation Z digital marketing communication and advertising effectiveness: A qualitative exploration. (2021). Munsch, Alison. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:31:y:2021:i:1:p:10-29. Full description at Econpapers || Download paper | 17 |
6 | 2015 | How do customers SNS participation activities impact on customer equity drivers and customer loyalty? Focus on the SNS services of a global SPA brand. (2015). Chae, Heeju ; Han, Jinghe ; Ko, Eunju . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:25:y:2015:i:2:p:122-141. Full description at Econpapers || Download paper | 15 |
7 | 2015 | Measures of perceived sustainability. (2015). Kim, Juran ; Lee, Kihoon ; Taylor, Charles R.. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:25:y:2015:i:2:p:182-193. Full description at Econpapers || Download paper | 15 |
8 | 2007 | Measuring Consumer-Brand Relationship Quality. (2007). , ; Shin, Jong Chil ; Kim, Byoung Jai ; Kang, Myung Soo . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:17:y:2007:i:2:p:111-131. Full description at Econpapers || Download paper | 14 |
9 | 2015 | The relationship between service quality, satisfaction, trust, value, commitment and loyalty of Internet service providers customers. (2015). Thaichon, Paramaporn ; Quach, Thu Nguyen . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:25:y:2015:i:4:p:295-313. Full description at Econpapers || Download paper | 14 |
10 | 2018 | Social dimension of sustainability: From community to social capital. (2018). Kim, Juran. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:28:y:2018:i:2:p:175-181. Full description at Econpapers || Download paper | 14 |
11 | 2016 | Influence of sustainable marketing activities on customer equity. (2016). Sun, Yang ; Ko, Eunju . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:26:y:2016:i:3:p:270-283. Full description at Econpapers || Download paper | 13 |
12 | 2014 | Fashion collaboration effects on consumer response and customer equity in global luxury and SPA brand marketing. (2014). Ko, Eunju ; Mattila, Pekka ; Lee, Mi-ah ; Kim, Kyunghoon. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:24:y:2014:i:3:p:350-364. Full description at Econpapers || Download paper | 12 |
13 | 2015 | Sustainability in social brand communities: influences on customer equity. (2015). Kim, Juran. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:25:y:2015:i:3:p:246-258. Full description at Econpapers || Download paper | 11 |
14 | 2015 | The differential effectiveness of scarcity message type on impulse buying: A cross-cultural study. (2015). Lee, Eun Mi ; Park, Hyun Hee ; Li, Qin ; Jeon, Jung Ok . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:25:y:2015:i:2:p:142-152. Full description at Econpapers || Download paper | 9 |
15 | 2015 | Factors affecting consumer attitude towards organic food: an empirical study in Hong Kong. (2015). Cheung, Ronnie ; Lau, Mei Mei . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:25:y:2015:i:3:p:216-231. Full description at Econpapers || Download paper | 9 |
16 | 2017 | Releasing the death-grip of null hypothesis statistical testing ( < .05): Applying complexity theory and somewhat precise outcome testing (SPOT). (2017). Woodside, Arch G. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:27:y:2017:i:1:p:1-15. Full description at Econpapers || Download paper | 9 |
17 | 2018 | Hedonic and utilitarian shopping goals: a decade later. (2018). Bridges, Eileen. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:28:y:2018:i:3:p:282-290. Full description at Econpapers || Download paper | 8 |
18 | 2010 | Investigating the Moderating Impact of Hedonism on Online Consumer Behavior. (2010). Mazaheri, Ebrahim ; Laroche, Michel ; Richard, Marie-Odile. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:20:y:2010:i:2:p:123-134. Full description at Econpapers || Download paper | 8 |
19 | 2018 | Forecasting methods and principles: Evidence-based checklists. (2018). Green, Kesten ; Armstrong, J.. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:28:y:2018:i:2:p:103-159. Full description at Econpapers || Download paper | 8 |
20 | 2018 | Technology driven experiences from mobile direct to virtual reality. (2018). Kim, Juran ; Taylor, Charles R ; Kang, Seungmook. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:28:y:2018:i:1:p:96-102. Full description at Econpapers || Download paper | 8 |
21 | 2015 | Explaining consumer use of renewable energy: determinants and gender and age moderator effects. (2015). Gonalves, Helena Martins ; Viegas, Adriana . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:25:y:2015:i:3:p:198-215. Full description at Econpapers || Download paper | 7 |
22 | 2014 | Social networking atmosphere and online retailing. (2014). Shin, Jong-Kuk ; Ju, Yong ; Park, Min-Sook . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:24:y:2014:i:1:p:89-107. Full description at Econpapers || Download paper | 7 |
23 | 2019 | Can brand experience increase customer contribution: How to create effective sustainable touchpoints with customers?. (2019). Lester, Deborah H ; Borders, Aberdeen Leila ; Obeng, Efua ; Aoki, Kei. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:29:y:2019:i:1:p:51-62. Full description at Econpapers || Download paper | 7 |
24 | 2019 | Hotelââ¬â¢s best practices as strategic drivers for environmental sustainability and green marketing. (2019). Bhattacharya, Prodyut ; Chandran, Chindu. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:29:y:2019:i:2:p:218-233. Full description at Econpapers || Download paper | 7 |
25 | 2022 | Digital influencer marketing: How message credibility and media credibility affect trust and impulsive buying. (2022). Islam, Tahir ; Shamim, Komal. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:32:y:2022:i:4:p:601-626. Full description at Econpapers || Download paper | 6 |
26 | 2019 | Recycling on vacation: Does pro-environmental behavior change when consumers travel?. (2019). Leonard, Hillary ; Benjamin, Stefanie ; Oliver, Jason. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:29:y:2019:i:2:p:266-280. Full description at Econpapers || Download paper | 6 |
27 | 2020 | Business model innovation for sustainability: An investigation of consumersââ¬â¢ willingness to adopt product-service systems. (2020). Borders, Leila ; Wessman, Anna ; Sattari, Setayesh. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:30:y:2020:i:3:p:274-290. Full description at Econpapers || Download paper | 6 |
28 | 2016 | Age and gender differences: Understanding mature online users with the online purchase intention model. (2016). Law, Monica ; Ng, Mark . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:26:y:2016:i:3:p:248-269. Full description at Econpapers || Download paper | 6 |
29 | 2016 | Affective motives to play online games. (2016). Bae, Joonheui ; Mattila, Pekka ; Koo, Dong-Mo. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:26:y:2016:i:2:p:174-184. Full description at Econpapers || Download paper | 6 |
30 | 2018 | Acculturation to the global consumer culture: Ten years after and agenda for the next decade. (2018). Cleveland, Mark. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:28:y:2018:i:3:p:257-271. Full description at Econpapers || Download paper | 6 |
31 | 2019 | Clicks and purchase effects of an embedded, social-media, platform endorsement in internet advertising. (2019). Mir, Pedro Bernal ; Woodside, Arch G. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:29:y:2019:i:3:p:343-357. Full description at Econpapers || Download paper | 6 |
32 | 2010 | Organizational Buying Behavior in an Interdependent World. (2010). Thomas, Robert J. ; Wind, Yoram . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:20:y:2010:i:2:p:110-122. Full description at Econpapers || Download paper | 6 |
33 | 2021 | The influence of consumersâ self-concept and perceived value on sustainable fashion. (2021). Ko, Eunju ; Jeong, Dayun. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:31:y:2021:i:4:p:511-525. Full description at Econpapers || Download paper | 6 |
34 | 2016 | Psychological underpinnings of luxury brand goods repurchase intentions: Brand--self congruity, emotional attachment, and perceived level of investment made. (2016). Kim, Jihyun ; Joung, Hyun-Mee . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:26:y:2016:i:3:p:284-299. Full description at Econpapers || Download paper | 6 |
35 | 2017 | The impact of self-construal and self-concept clarity on socially motivated consumption: The moderating role of materialism. (2017). Sabah, Senay. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:27:y:2017:i:1:p:31-45. Full description at Econpapers || Download paper | 5 |
36 | 2020 | Sustaining customer engagement through social media brand communities. (2020). Riley, Jen. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:30:y:2020:i:4:p:344-357. Full description at Econpapers || Download paper | 5 |
37 | 2014 | Korean consumer perspectives on social media advertising and intention to join brand pages. (2014). Muk, Alexander ; Kim, Jonghoon ; Chung, Christina . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:24:y:2014:i:4:p:384-394. Full description at Econpapers || Download paper | 5 |
38 | 2018 | Launch activities and timing in new product development. (2018). Calantone, Roger J ; Rubera, Gaia ; di Benedetto, Anthony. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:28:y:2018:i:1:p:33-41. Full description at Econpapers || Download paper | 5 |
39 | 2020 | Effect of corporate image of the sponsor on brand love and purchase intentions: The moderating role of sports involvement. (2020). Trivedi, Jay. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:30:y:2020:i:2:p:188-209. Full description at Econpapers || Download paper | 5 |
40 | 2015 | Sustainable Marketing in Asia and the World. (2015). Kim, Juran ; Schellhase, Ralf . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:25:y:2015:i:3:p:195-197. Full description at Econpapers || Download paper | 5 |
41 | 2020 | The influence of perceived costs and perceived benefits on AI-driven interactive recommendation agent value. (2020). Kim, Juran. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:30:y:2020:i:3:p:319-333. Full description at Econpapers || Download paper | 5 |
42 | 2016 | Antecedents of intention and usage toward customersââ¬â¢ mobile commerce: Evidence in Vietnam. (2016). Han, Sang-Lin ; Nguyen, Anh V ; Thao, T P. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:26:y:2016:i:2:p:129-151. Full description at Econpapers || Download paper | 5 |
43 | 2014 | The roles of cause involvement and cause acts in a social marketing campaign. (2014). Kim, Juran. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:24:y:2014:i:4:p:426-440. Full description at Econpapers || Download paper | 5 |
44 | 2013 | Environmental orientation in going green: A qualitative approach to consumer psychology and sociocultural factors of green consumption. (2013). Lee, Hyun Ju ; Park, Seong-Yeon . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:23:y:2013:i:3:p:245-262. Full description at Econpapers || Download paper | 5 |
45 | 2018 | Building brand awareness: The role of celebrity endorsement in advertisements. (2018). Rahman, Rehenuma. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:28:y:2018:i:4:p:363-384. Full description at Econpapers || Download paper | 4 |
46 | 2020 | Insights, challenges and recommendations for research on sustainability in marketing. (2020). Tudor, Keith R ; True, Sheb ; Morales, Paola Andrea. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:30:y:2020:i:4:p:394-406. Full description at Econpapers || Download paper | 4 |
47 | 2022 | Why Chinese travelers use WeChat to make hotel choice decisions: A uses and gratifications theory perspective. (2022). Tajeddini, Omid ; Gamage, Thilini Chathurika. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:32:y:2022:i:2:p:285-312. Full description at Econpapers || Download paper | 4 |
48 | 2013 | When customers create the ad and sell it - a value network approach. (2013). Pihl, Christofer . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:23:y:2013:i:2:p:127-143. Full description at Econpapers || Download paper | 4 |
49 | 2013 | Which content types increase participation in fashion social platforms?. (2013). Chun, Eunha ; Song, Sangah ; Kim, Kyunghoon ; Ko, Eunju . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:23:y:2013:i:3:p:297-313. Full description at Econpapers || Download paper | 4 |
50 | 2017 | Aviation customersââ¬â¢ journey, who cares? Managing customer experiences with customer relationship management strategy: Insight into Nigerian customersââ¬â¢ perspectives. (2017). Wali, Andy Fred ; Nwokah, Gladson N. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:27:y:2017:i:2:p:123-135. Full description at Econpapers || Download paper | 4 |
# | Year | Title | Cited |
---|---|---|---|
1 | 2021 | Millennial and generation Z digital marketing communication and advertising effectiveness: A qualitative exploration. (2021). Munsch, Alison. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:31:y:2021:i:1:p:10-29. Full description at Econpapers || Download paper | 13 |
2 | 2018 | Self-congruity theory in consumer behavior: A little history. (2018). Sirgy, Joseph M. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:28:y:2018:i:2:p:197-207. Full description at Econpapers || Download paper | 10 |
3 | 2019 | Customer brand identification, affective commitment, customer satisfaction, and brand trust as antecedents of customer behavioral intention of loyalty: An empirical study in the hospitality sector. (2019). Parrey, Shakir Hussain ; Itoo, Murtaza Hassan ; Tehseen, Shehnaz ; Rather, Raouf Ahmad. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:29:y:2019:i:2:p:196-217. Full description at Econpapers || Download paper | 8 |
4 | 2015 | Drivers of green product adoption: the role of green perceived value, green trust and perceived quality. (2015). Cheung, Ronnie ; Lau, Mei Mei . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:25:y:2015:i:3:p:232-245. Full description at Econpapers || Download paper | 7 |
5 | 2015 | SNS users para-social relationships with celebrities: social media effects on purchase intentions. (2015). Kim, Hyo Jin ; Ko, Eunju . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:25:y:2015:i:3:p:279-294. Full description at Econpapers || Download paper | 6 |
6 | 2018 | Social dimension of sustainability: From community to social capital. (2018). Kim, Juran. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:28:y:2018:i:2:p:175-181. Full description at Econpapers || Download paper | 6 |
7 | 2022 | Digital influencer marketing: How message credibility and media credibility affect trust and impulsive buying. (2022). Islam, Tahir ; Shamim, Komal. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:32:y:2022:i:4:p:601-626. Full description at Econpapers || Download paper | 6 |
8 | 2020 | Business model innovation for sustainability: An investigation of consumersââ¬â¢ willingness to adopt product-service systems. (2020). Borders, Leila ; Wessman, Anna ; Sattari, Setayesh. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:30:y:2020:i:3:p:274-290. Full description at Econpapers || Download paper | 4 |
9 | 2016 | Age and gender differences: Understanding mature online users with the online purchase intention model. (2016). Law, Monica ; Ng, Mark . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:26:y:2016:i:3:p:248-269. Full description at Econpapers || Download paper | 4 |
10 | 2015 | How do customers SNS participation activities impact on customer equity drivers and customer loyalty? Focus on the SNS services of a global SPA brand. (2015). Chae, Heeju ; Han, Jinghe ; Ko, Eunju . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:25:y:2015:i:2:p:122-141. Full description at Econpapers || Download paper | 3 |
11 | 2023 | Marketing in the metaverse: Moving forward â Whatâs next?. (2023). Shimul, Anwar Sadat ; Cheah, Isaac. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:33:y:2023:i:1:p:1-10. Full description at Econpapers || Download paper | 3 |
12 | 2015 | The differential effectiveness of scarcity message type on impulse buying: A cross-cultural study. (2015). Lee, Eun Mi ; Park, Hyun Hee ; Li, Qin ; Jeon, Jung Ok . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:25:y:2015:i:2:p:142-152. Full description at Econpapers || Download paper | 3 |
13 | 2016 | Influence of sustainable marketing activities on customer equity. (2016). Sun, Yang ; Ko, Eunju . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:26:y:2016:i:3:p:270-283. Full description at Econpapers || Download paper | 3 |
14 | 2017 | Releasing the death-grip of null hypothesis statistical testing ( < .05): Applying complexity theory and somewhat precise outcome testing (SPOT). (2017). Woodside, Arch G. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:27:y:2017:i:1:p:1-15. Full description at Econpapers || Download paper | 3 |
15 | 2022 | Why Chinese travelers use WeChat to make hotel choice decisions: A uses and gratifications theory perspective. (2022). Tajeddini, Omid ; Gamage, Thilini Chathurika. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:32:y:2022:i:2:p:285-312. Full description at Econpapers || Download paper | 3 |
16 | 2015 | Measures of perceived sustainability. (2015). Kim, Juran ; Lee, Kihoon ; Taylor, Charles R.. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:25:y:2015:i:2:p:182-193. Full description at Econpapers || Download paper | 2 |
17 | 2021 | Digital service innovation, customer engagement, and customer equity in AR marketing. (2021). Jiang, QI ; Kim, Sang Jin ; Ko, Eunju. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:31:y:2021:i:3:p:453-466. Full description at Econpapers || Download paper | 2 |
18 | 2020 | Effect of corporate image of the sponsor on brand love and purchase intentions: The moderating role of sports involvement. (2020). Trivedi, Jay. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:30:y:2020:i:2:p:188-209. Full description at Econpapers || Download paper | 2 |
19 | 2020 | Insights, challenges and recommendations for research on sustainability in marketing. (2020). Tudor, Keith R ; True, Sheb ; Morales, Paola Andrea. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:30:y:2020:i:4:p:394-406. Full description at Econpapers || Download paper | 2 |
20 | 2020 | Religiosity and consumer decision making styles of young Indian Muslim consumers. (2020). Chandrasekaran, Uma ; Islam, Tajamul. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:30:y:2020:i:2:p:147-169. Full description at Econpapers || Download paper | 2 |
21 | 2021 | The emergence and implications of Technologized Marketing. (2021). Brock, Jurgen Kai-Uwe. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:31:y:2021:i:3:p:372-391. Full description at Econpapers || Download paper | 2 |
22 | 2019 | An exploratory study of retail sales employeesââ¬â¢ service sabotage: Examining the impact of emotional exhaustion and organizational support. (2019). Ward, Cheryl B ; Matthews, Lucy M ; Edmondson, Diane R. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:29:y:2019:i:1:p:63-77. Full description at Econpapers || Download paper | 2 |
23 | 2015 | Explaining consumer use of renewable energy: determinants and gender and age moderator effects. (2015). Gonalves, Helena Martins ; Viegas, Adriana . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:25:y:2015:i:3:p:198-215. Full description at Econpapers || Download paper | 2 |
24 | 2021 | Born digital: Is there going to be a new culture of digital natives?. (2021). Trach, P ; Kincl, Toma. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:31:y:2021:i:1:p:30-48. Full description at Econpapers || Download paper | 2 |
25 | 2015 | The relationship between service quality, satisfaction, trust, value, commitment and loyalty of Internet service providers customers. (2015). Thaichon, Paramaporn ; Quach, Thu Nguyen . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:25:y:2015:i:4:p:295-313. Full description at Econpapers || Download paper | 2 |
26 | 2021 | Do all, or only some personality types engage in spreading negative WOM? An experimental study of negative WOM, big 5 personality traits and brand personality. (2021). Dokumaci, Umut Kubat ; Swaminathan, Vanitha . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:31:y:2021:i:3:p:260-272. Full description at Econpapers || Download paper | 2 |
27 | 2015 | Exploring SNS as a consumer tool for retail therapy: explicating semantic networks of shopping makes me happy (unhappy) as a new product development method. (2015). Ko, Eunju ; Mattila, Pekka ; Song, Sangah ; Chun, Eunha . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:25:y:2015:i:1:p:37-48. Full description at Econpapers || Download paper | 2 |
28 | 2021 | The influence of consumersâ self-concept and perceived value on sustainable fashion. (2021). Ko, Eunju ; Jeong, Dayun. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:31:y:2021:i:4:p:511-525. Full description at Econpapers || Download paper | 2 |
29 | 2022 | The relationship between sponsorship objectives and sport team reputation among sponsor companies: An exploratory study focusing on sponsors of a Japanese professional womenâs volleyball club. (2022). Takamatsu, Shohei. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:32:y:2022:i:2:p:252-268. Full description at Econpapers || Download paper | 2 |
30 | 2015 | Factors affecting consumer attitude towards organic food: an empirical study in Hong Kong. (2015). Cheung, Ronnie ; Lau, Mei Mei . In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:25:y:2015:i:3:p:216-231. Full description at Econpapers || Download paper | 2 |
31 | 2022 | Systematic literature review on emotional intelligence and conflict management. (2022). Prentice, Catherine ; Winardi, Michael Aswin ; Weaven, Scott. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:32:y:2022:i:3:p:372-397. Full description at Econpapers || Download paper | 2 |
32 | 2020 | Host and guest value co-creation and satisfaction in a shared economy: The case of Airbnb. (2020). Alabastro, Artem ; Singhal, Anubhuti ; Surachartkumtonkun, Jiraporn ; Thaichon, Park. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:30:y:2020:i:4:p:407-422. Full description at Econpapers || Download paper | 2 |
33 | 2023 | Avoidance of similarity and brand attachment of Generation X in sportswear brand loyalty: The roles of self-congruity. (2023). Goi, Mei Teh ; Leh, Fayrene Yew. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:33:y:2023:i:1:p:133-153. Full description at Econpapers || Download paper | 2 |
34 | 2023 | Consumersâ acceptance of social commerce during COVID-19 lockdown. (2023). Sheikh, Altaf Ahmed ; Islam, Tahir ; Ghaffar, Abdul. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:33:y:2023:i:2:p:210-230. Full description at Econpapers || Download paper | 2 |
35 | 2016 | Affective motives to play online games. (2016). Bae, Joonheui ; Mattila, Pekka ; Koo, Dong-Mo. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:26:y:2016:i:2:p:174-184. Full description at Econpapers || Download paper | 2 |
36 | 2020 | The influence of perceived costs and perceived benefits on AI-driven interactive recommendation agent value. (2020). Kim, Juran. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:30:y:2020:i:3:p:319-333. Full description at Econpapers || Download paper | 2 |
37 | 2019 | Visitorsââ¬â¢ satisfaction from ecotourism in the protected area of the Indian Himalayan Region using importanceââ¬âperformance analysis. (2019). Bhattacharya, Prodyut ; Bhalla, Priya. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:29:y:2019:i:2:p:162-179. Full description at Econpapers || Download paper | 2 |
38 | 2020 | Sustaining customer engagement through social media brand communities. (2020). Riley, Jen. In: Journal of Global Scholars of Marketing Science. RePEc:taf:jgsmks:v:30:y:2020:i:4:p:344-357. Full description at Econpapers || Download paper | 2 |
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2024 | When digital celebrity talks to you: How human-like virtual influencers satisfy consumers experience through social presence on social media endorsements. (2024). Park, Minjung ; Kim, Hyojung. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:76:y:2024:i:c:s0969698923003326. Full description at Econpapers || Download paper | |
2024 | Do social media influencers influence the vaccination drive? An application of source credibility theory and uses and gratification theory. (2024). Rastogi, Rashmi ; Tao, Meng ; Alam, Faizan ; Attri, Rekha ; Mendiratta, Aparna. In: Technological Forecasting and Social Change. RePEc:eee:tefoso:v:198:y:2024:i:c:s0040162523006583. Full description at Econpapers || Download paper | |
2024 | How do social media influencers induce the urge to buy impulsively? Social commerce context. (2024). Islam, Tahir ; Azam, Muhammad ; Shamim, Komal. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:77:y:2024:i:c:s0969698923003727. Full description at Econpapers || Download paper | |
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2024 | Shaping Brand Loyalty through Social Media Influencers: The Mediating Role of Follower Engagement and Social Attractiveness. (2024). Islam, Tahir ; Ahmed, Suhaib ; Ghaffar, Abdul. In: SAGE Open. RePEc:sae:sagope:v:14:y:2024:i:2:p:21582440241242928. Full description at Econpapers || Download paper | |
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2024 | Metaverse integration challenges: An in-depth ISM and MICMAC analysis. (2024). Das, Manish ; Mkedder, Nadjim. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:77:y:2024:i:c:s0969698923004356. Full description at Econpapers || Download paper | |
2024 | Swipe to Sustain: Exploring Consumer Behaviors in Organic Food Purchasing via Instagram Social Commerce. (2024). Ng, Siew-Imm ; Aziz, Yuhanis Abdul ; Poureisa, Arman. In: Sustainability. RePEc:gam:jsusta:v:16:y:2024:i:6:p:2338-:d:1355430. Full description at Econpapers || Download paper | |
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2024 | Exploring barriers to secondhand luxury consumption among Chinese consumers and changes during the COVID-19 pandemic. (2024). Park, Seong-Yeon ; Luo, Hong. In: Journal of Business Research. RePEc:eee:jbrese:v:174:y:2024:i:c:s0148296324000018. Full description at Econpapers || Download paper | |
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2024 | Economic Prospects of the Development of the Guangdong-Hong Kong-Macao Greater Bay Area: The Competitive Advantages and Importance of the Service Sector. (2024). Leung, Terence Tai. In: MPRA Paper. RePEc:pra:mprapa:120638. Full description at Econpapers || Download paper | |
2024 | The Impact of Perceived Team Reputation on Team Identification in the Context of European Football League Teams. (2024). Ko, Yong Jae ; Boroujerdi, Saeed Sadeghi ; Mahmoudian, Abed ; Delshab, Vahid. In: Corporate Reputation Review. RePEc:pal:crepre:v:27:y:2024:i:1:d:10.1057_s41299-023-00162-2. Full description at Econpapers || Download paper | |
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2023 | A sustainable Retailers journey to sustainable practices: Prioritizing the customer and the planet. (2023). Sharma, Anshuman ; Kincl, Tomas ; Khan, Huda ; Islam, Tahir ; Ghaffar, Abdul. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:74:y:2023:i:c:s0969698923001352. Full description at Econpapers || Download paper | |
2023 | More gain, more give? The impact of brand community value on usersââ¬â¢ value co-creation. (2023). Dong, Xuebing ; Pang, Jiecong ; Liao, Junyun. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:74:y:2023:i:c:s0969698923001364. Full description at Econpapers || Download paper | |
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2022 | Interacting with Chatbots: Message type and consumers control. (2022). Choi, Boreum ; Lee, Jong-Ho ; Song, Ji Hee ; Whang, Jeong-Bin. In: Journal of Business Research. RePEc:eee:jbrese:v:153:y:2022:i:c:p:309-318. Full description at Econpapers || Download paper | |
2022 | Effectiveness of the FHaCE Up! Program on School Violence, School Climate, Conflict Management Styles, and Socio-Emotional Skills on Secondary School Students. (2022). Parra-Camacho, David ; Prado-Gasco, Vicente ; Avivar-Caceres, Susana. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:24:p:17013-:d:1007732. Full description at Econpapers || Download paper |
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2021 | Relationship Analysis among Apparel Brand Image, Self-Congruity, and Consumersâ Purchase Intention. (2021). Liu, Chunhong ; Halepoto, Habiba ; Chen, Lihong ; Memon, Hafeezullah ; Du, Qinying ; Yan, Xinfeng ; Kumari, Naveeta. In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:22:p:12770-:d:682278. Full description at Econpapers || Download paper | |
2021 | Die Wirkung von Influencer Marketing auf das Kaufverhalten. (2021). Hansen, Nele ; Meyer, Leonie ; Langner, Anne-Kristin. In: IUBH Discussion Papers - Marketing. RePEc:zbw:iubhma:22021. Full description at Econpapers || Download paper |